Jan 29 2009
Peta’s Super Bowl ad banned
Peta ’s latest publicity stunt was getting its Super Bowl ad banned due to its sexual content. I personally don’t think it is that sexually daring, but then I’m a Brazilian living in Europe, which may explain a more relaxed attitude towards sex. However, I wonder if the old advertising motto, ’sex sells’, really works to promote vegetarianism as it does to promote cars. Sex sells … but what exactly? Perhaps sex only? I don’t know. I don’t mind the high camp humor in the ad, but it is the ethics benefits of a plant diet should always be the emphasis of go-veg campaigns. If anyone will have a better sex life for being a veggie, that’s an added bonus, not the central issue. What do you think? Have a look at the video below and chime in.
‘Veggie Love’: PETA’s Banned Super Bowl Ad
